Sarah Scace is an experienced Marketing & Communications leader with 20 years of experience across various industries. Her career began in the craft brewing industry before transitioning to working on brand development and digital presence for a range of companies across North America within finance, oil & gas, and telecommunications. After relocating to Scotland from Toronto, she worked with one of King Charles III Charities, PSYBT, before joining Edinburgh Innovations, the commercialization arm of the University of Edinburgh. In 2016, Sarah joined pureLiFi, to lead the development of their Marketing and Communications efforts.